How to Drop an Email Bomb On Your Prospects and Clients

Anyone in sales, especially those who sell B2B (business to business), knows how difficult it can be to get past gatekeepers, get the attention of decision makers, and in general break through all the noise that your prospects will be dealing with on a daily basis. That’s why, when I first encountered the tool that […]

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Stacey Brown Randall Discusses Referral Tactics for Local Business Owners

Most local small business owners know that getting word-of-mouth referrals from their customers is key to growing their business while keeping marketing costs as low as possible.  However, very few understand what they need to do to make those referrals more likely to happen. Luckily for them, Stacey Brown Randall has a proven system for […]

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Matt Sharp Explains How Causely Helps Businesses Generate Social Media Referrals While Giving Back

Matt Sharp is the co-founder and president of Causely, a tool that helps local brick-and-mortar businesses generate social media referrals while at the same time supporting some really great non-profit organizations.  He recently was my guest on the Small Business Marketing Minute podcast to explain how the tool works and what benefits businesses get from […]

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How to Make a Professional Video with a Webcam and USB Microphone

If you own a local business, you probably know that you should be producing video content to help promote your business online.  Despite the fact that you know this, you probably aren’t doing it, because you’re intimidated by the thought of trying to make a video that represents your business in a professional manner. You […]

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Another Successful Website Launch

I recently launched a website for another local small business client, ServiceMaster Commercial Cleaning.  This was a first for me in that the website was for a locally owned franchise of a national company. This was good in the sense that there were already very detailed and specific branding guidelines in place, which is something […]

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